Все книги издательства «Wiley»
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Global Housing Markets
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Wiley
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Автор: Bardhan Ashok
Издательство: Wiley, 2012
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DjVu, 564 страницы, 22.56 МБ
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Two years into the crisis, market participants now have a chance to look back and learn from the experience. One of the most striking aspects is how global and yet how local it has been. Countries in many parts of the world were players in either the financial bubble or the housing bubble or both, but the degree of impact, outcome and responses varied widely. This is an appropriate time to pull together the lessons from these varied experiences. This book consists of four parts. Part I introduces the framework for the book with a general introduction and follows the housing crisis in the US, as the core of the meltdown. Part II includes several chapters describing the evolution of housing markets and policy in the run-up to the crisis, impacts, and responses in Asian countries. Part III covers a similar breadth of topics on European housing markets. Part IV covers several countries in far-flung corners of the world, and which have some distinctive attributes. It concludes with an analytic chapter comparing experiences and linkages across countries and pointing to policy implications and research lessons drawn from these experiences.
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2047
 jonni
14 июля 2013
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Tourism Marketing
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Wiley
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Автор: Hsu Cathy H.C.
Издательство: Wiley, 2012
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DjVu, 448 страниц, 17.92 МБ
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Tourism Marketing provides a contemporary approach to formulating, implementing and monitoring marketing strategy for regional tourism marketers and small businesses, the latter comprising over 90 per cent of the 'tourism industry'. The principal aim of Tourism Marketing is to demonstrate how marketing principles apply in the tourism industry in Australia, New Zealand and the Asia-Pacific. This text will provide students with a thorough understanding of: a conceptual framework for tourism and travel marketing; the role and importance of destination marketing; organisations factors influencing tourism; demand and supply; characteristics of consumer-traveler; behaviour services; marketing in tourism; the role of marketing research in management; decision making approaches to branding, positioning and segmentation; the philosophy of integrated marketing communications; and performance metrics.
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1626
vtormai
24 июля 2013
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LDAP Directories: Building an Enterprise Directory
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Wiley
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Автор: Rizcallah Marcel
Издательство: Wiley, 2011
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PDF, 470 страниц, 14.10 МБ
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A thorough introduction to the Lightweight Directory Access Protocol (LDAP) technology. The first part of this book offers a detailed overview of the real world applications of the technology. This is followed by an explanation of the technical details of LDAP and a step-by-step demonstration of how to implement an LDAP directory. The book's structure is designed to span the project manager and the specialist IT team and provide each with an understanding of the other's position. Proposes a methodology to help you implement this technology Includes a detailed case study: a global enterprise directory for an extranet Covers all compatible LDAP tools and explores the development of LDAP applications.
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1705
admin
03 августа 2013
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CliffsNotes Math Review for Standardized Tests
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Wiley
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Автор: Bobrow Jerry
Издательство: Wiley, 2011
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DOC, 512 страниц, 1.00 МБ
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CliffsNotes Math Review for Standardized Tests 2e provides an excellent and extensive overview of the areas of concern for most test-takers: Arithmetic Algebra Geometry Word Problems Strategies for Common Problem Types Unique Test-Type Problems: Math Ability, Quantitative Comparison, and Data Sufficiency.
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1857
nniikk
18 июня 2013
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Architecting Enterprise Solutions
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Wiley
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Автор: Dyson Paul
Издательство: Wiley, 2012
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PDF, 380 страниц, 11.40 МБ
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A practical, nuts-and-bolts guide to architectural solutions that describes step-by-step how to design robustness and flexibility into an Internet-based system Based on real-world problems and systems, and illustrated with a running case study Enables software architects and project managers to ensure that nonfunctional requirements are met so that the system won't fall over, that it can be maintained and upgraded without being switched off, and that it can deal with security, scalability, and performance demands Platform and vendor independence will empower architects to challenge product-dictated limitations.
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1379
admin
25 апреля 2016
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A Genie's Wisdom: A Fable of How a CEO Learned to be a Marketing Genius
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Wiley
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Автор: Trout Jack
Издательство: Wiley, 2012
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PDF, 120 страниц, 3.60 МБ
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A compelling fable that distills the essence of genius marketing strategies The King of Positioning Jack Trout presents the story of PJ Bigdome, a newly appointed CEO looking for a new way to successfully learn about marketing. Luckily, within his PC lurks a genie with vast experience in the particulars of marketing (having helped out with some of the biggest marketing successes ever). As Bigdome finds answers to his most important questions, the reader learns the secrets of successful marketing, such as: the essence of marketing; how much stock to put into research; how to evaluate advertising; how to allocate budgets; and much more. A Genie's Wisdom allows Trout, a famed business visionary, to distill his years of management and marketing experience into an entertaining and educational yarn that reveals today's essential practices.
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435
admin
11 июня 2014
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Professional WCF 4
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Wiley
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Автор: Claeys Kurt
Издательство: Wiley, 2012
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PDF, 480 страниц, 14.40 МБ
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A guide to architecting, designing, and building distributed applications with Windows Communication Foundation. Windows Communication Foundation is the .NET technology that is used to build service-oriented applications, exchange messages in various communication scenarios, and run workflows. This guide enables developers to create state-of-the-art applications using this technology. Written by a team of Microsoft MVPs and WCF experts, this book explains how the pieces of WCF 4.0 build on each other to provide a comprehensive framework to support distributed enterprise applications. Experienced developers will learn both theory and practical application using the familiar Wrox approach. Windows Communication Foundation is used in a variety of service-oriented applications and will be used by almost every .NET developer This book is a comprehensive guide to architecting, designing, and building .NET applications with WCF 4 Shows how to design and build three sample WCF applications covering the most important communication scenarios Examines design principles and patterns, technology, implementation, and operational issues Covers both the technical aspects of the WCF 4 stack and the practical issues developers will encounter .NET developers will learn to design services, create a hosting environment with Dublin, build cloud-based integrations, and much more.
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1742
admin
13 декабря 2014
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Fixed Income Securities
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Wiley
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Автор: Tuckman Bruce
Издательство: Wiley, 2012
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PDF, 620 страниц, 18.60 МБ
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Fixed-income securities traditionally promised fixed cash flows (like bonds), but there have been many newly-created fixed income securities for which the promised cash flows depend on the level of interest rates, making them hard to value. This revised book covers the most advanced thinking in the field and comprehensively shows how to value the complete universe of fixed income securities. Included are all the latest fixed income securities valuation models and techniques, and their applications in real world situations. The third edition will also include two new chapters dedicated to foreign exchange markets and corporate bonds and credit-default swaps.
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2250
admin
15 апреля 2016
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Mint: Com For Dummies
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Wiley
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Автор: Perry CPA
Издательство: Wiley, 2012
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PDF, 360 страниц, 10.80 МБ
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Get empowered and take control of your personal finances with Mint.com! Mint.com is a free Web-based personal financial management service that helps you set up your day-to-day finances and track bank, credit card, investment, and loan transactions through a single Web site that is accessible anytime, anywhere in the world that you can access through the Internet. This fun and friendly guide arms you with expert advice for managing your bills, following where your money is going, developing a budget, paying off loans, saving for a house or car, maximizing investments, managing retirement savings, and more. The straightforward and easy-to-understand Dummies writing style shows you how to use Mint.com to get your finances organized—and keep them that way. Introduces you to Mint.com, the free personal online finance management service that helps you set up and track your day-to-day finances Walks you through the steps for creating a budget based on your current spending habits or creating a budget with goals in mind (saving for a new home or car, paying off college loans early, having a comfortable retirement, etc.) Tells you everything you need to do to track bank, credit card, investments, loan transactions and manage your bills Shows you how to import and export tax information from Mint.com, including the tax software packages that make it the easiest Includes handy checklists, expert tips, invaluable advice, and helpful warnings throughout Mint.com For Dummies helps you get your daily finances in mint condition!
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1307
admin
05 июня 2014
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3ds Max 9 Bible (+ CD-ROM)
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Wiley
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Автор: Murdock
Издательство: Wiley, 2012
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PDF, 1296 страниц, 38.88 МБ
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«An excellent book for beginners as well as advanced 3ds Max users. A valuable reference that covers everything you'd want to know.» Andre Surya, Award-winning Digital Artist A favorite of 3ds Max artists from beginners to pros! Why is 3ds Max Bible a perennial bestselling favorite? Because whether you're a beginner looking for a tutorial to get you up to speed your first day or an expert needing a reference to Max's advanced features, it's all here. Loaded with advice, professional tips, and more than 150 step-by-step lessons, this is the most comprehensive reference-tutorial on 3ds Max on the market, and the one you'll turn to again and again. * Organize and blend sequences with the new Animation Layers feature * Explore Sun and Sky, Car Paint, and other new mental ray shaders * Combine and divide objects with ProBoolean and ProCutter * Create more accurate dynamic animations with updated reactor tools * Add greater realism with enhanced and integrated hair and fur tools * Reference objects, materials, and controllers with XRef Animate a dancing cartoon moose Isolate mapping surfaces with the Quick Planar map button Add realistic motion to your model's hairstyle What's on the DVD? You'll find before-and-after example files for every tutorial in the book. The DVD also includes: * Models and textures to customize for your own designs * Rendered AVI files of animations used in the tutorials * All the Max files for every tutorial * Adobe tryout versions of After Effects(r), Photoshop(r) CS2, Illustrator(r) CS2, and Premiere Pro System Requirements: See the DVD appendix for details and complete system requirements.»
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4705
johnvel
16 марта 2015
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Xcode 4 (+ CD-ROM)
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Wiley
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Автор: Wentk
Издательство: Wiley, 2012
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PDF, 608 страниц, 18.24 МБ
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Xcode 4 is Apple’s newest version of the popular development suite for creating bleeding-edge OS X and iOS apps. Written by an experienced developer and Apple-focused journalist, this book not only covers developing for OS X but also for the entire family of iOS devices, including the iPhone, iPad, and iPod touch. You’ll explore the newest tools for compiling, debugging, and finding and fixing common code errors so that you can look forward to improved, smooth-running code that is developed more efficiently than ever. Takes you step-by-step through the process of developing OS X and iOS applications using Xcode 4 Examines the benefits of Xcode 4, Apple’s updated, free, object oriented programming environment Helps you tame the complex Xcode environment so you can develop amazing apps This book gets you up to speed on all the remarkable new features and redesigned user interface of Xcode 4 so you can get started creating phenomenal apps today.
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2207
cool10den
04 июля 2013
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Android Application Development For Dummies
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Wiley
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Автор: Holzner Steven
Издательство: Wiley, 2011
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PDF, 384 страницы, 11.52 МБ
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В наше время миллиарды пользователей носят в кармане портативные устройства, и в половине из них установлена операционная система Android. Даже если вы никогда не разрабатывали приложения для мобильных устройств, прочитав эту книгу, вы сможете воплотить свои невероятные идеи в современные приложения для платформы Android. Здесь вы найдете подробные инструкции по загрузке и установке среды разработки и созданию приложений для Android. Прочитайте книгу и станьте настоящим профессионалом!• Добро пожаловать в Android! Научитесь создавать современные приложения для Android, использовать инструменты разработки, работать с экранами мобильных устройств и организовывать процесс разработки.• Ваше приложение должно понравиться пользователям. Научитесь делать графический интерфейс приложения эстетически привлекательным и удобным для использования.• Научитесь программировать приложения. Ознакомьтесь с жизненным циклом приложения и стандартными библиотечными классами Android. Научитесь пользоваться отладчиком Eclipse и эмулятором портативных устройств.• Важны не только основы. Узнайте, как создавать приложения, взаимодействующие с базами данных SQLite и отображающие информацию на многих экранах.• Назначьте цену и продайте свою разработку. Научитесь определять правильную цену собственных приложений и публиковать их в онлайн-магазине Android Market для продажи миллионам пользователей.
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1393
yury-m
15 октрября 2014
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The Rise of the Network Society
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Wiley
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Автор: Castells Manuel
Издательство: Wiley, 2011
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PDF, 656 страниц, 19.68 МБ
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This first book in Castells' groundbreaking trilogy, with a substantial new preface, highlights the economic and social dynamics of the information age and shows how the network society has now fully risen on a global scale. The new preface demonstrates the network society has now fully risen on a global scale. It is a groundbreaking volume on the impact of the age of information on all aspects of society. It includes coverage of the influence of the internet and the net-economy. It describes the accelerating pace of innovation and social transformation. It is based on research in the USA, Asia, Latin America, and Europe.
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2380
trundle
25 мая 2014
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Erlang Programming
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Wiley
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Автор: Cesarini Francesco
Издательство: Wiley, 2011
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PDF, 496 страниц, 14.88 МБ
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Offers an explanation of Erlang, a programming language ideal for any situation where concurrency, fault-tolerance, and fast response is essential. This book focuses on the language`s syntax and semantics, and explains pattern matching, proper lists, recursion, debugging, networking, and concurrency.
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1799
neptun
16 апреля 2015
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Frommer's Italian Islands
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Wiley
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Автор: Hogg Sylvie
Издательство: Wiley, 2011
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DjVu, 352 страницы, 14.08 МБ
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Entirely brand-new, Frommer's Italian Islands clues you in to the region's best experiences, from enjoying secluded beaches or sophisticated nightlife to exploring towns and villages or unique archaeology. Think you've seen it all in Italy? Our author hits all the highlights, with the best of the islands, from the Tuscan archipelago to Siciliy and Sardinia, then moves off the beaten track to the dramatic and volcanic Aeolian Islands, beautiful and historic Aegadi Islands, the Tremiti Islands — aka the 'pearls of the Apulian Adriatic Sea', and many more. She's checked out all the best hotels and restaurants in person, and offers authoritative, candid reviews that will help you find choices to suit your taste and budget, whether this is your first visit to Italy, or your twentieth.
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1277
anarho
25 июня 2013
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Get the Job You Want, Even When No One's Hiring
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Wiley
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Автор: Myers Ford R.
Издательство: Wiley, 2010
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PDF, 224 страницы, 6.72 МБ
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This is a guide to finding a great job in any economy. After working at all three of the major career management and outplacement companies in the United States, Ford Myers knows firsthand what works, what doesn't, and why when it comes to finding a great job. In good times or bad, no matter what the economic news of the day is, job-hunters with the right skills and strategies can find the job they're looking for. In Get The Job You Want, Even When No One's Hiring, Myers offers job search strategies that work even when the economy isn't. These skills and tactics are well known to those inside the job placement industry, but little known to most job hunters. This practical guide includes the kind of insider advice and effective tactics that readers will find nowhere else. Ford R. Myers (Philadelphia, PA) is President of Career Potential, LLC, where he provides professional services in career counseling, executive coaching, and assessment. He frequently appears on screen and in print as a career expert.
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812
allkonekt
11 октрября 2013
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The Little Book of Value Investing
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Wiley
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Автор: Browne Christopher H.
Издательство: Wiley, 2009
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PDF, 208 страниц, 6.24 МБ
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There are many ways to make money in today's market, but the one strategy that has truly proven itself over the years is value investing. Now, with The Little Book of Value Investing, Christopher Browne shows you how to use this wealth-building strategy to successfully buy bargain stocks around the world.
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754
anatoly_24
17 сентября 2014
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